Wednesday, December 5, 2007

The Christmas Season and Com Techs

Within the past Ten years Advertising during Christmas has definitely advanced. I feel like we get hit on all sides to buys certain products. We see advertisements online on websites, in the ads in newspapers, on TV in our email - everywhere. And this makes me wonder if this has had an effect on the consumerism that has increased in our country. I doubt Walmart had people standing outside in the cold and 4am on Black Friday Ten years ago.

Also I wouldn't be surprised if the amount of money being spent as also increased because what is being purchased, which I would submit that more Communication Technologies are being purchased. Is this a new immutable law? The more Communication Technologies that get developed more we will be consumed with consumerism?

We have so much visual stimuli That comes at us during the Christmas season because that is something that our culture values and uses as a way to promote us to buy things. I think we have substituted image for truth. In advertising we see people very happy with the new item they use. Then is that the reality when this item is bought and given as a present? Is the truth that that person is more happy after they own this item?

Are we valuing Consumerism over the Christmas season? And are Communication Technologies pushing toward this as well... I would argue- in some degrees- yes.

No comments: